AI won’t replace your voice — but it can help you discover it. In the 2nd WTF ChatGPT episode, Chad Trease and Lacey Moores break down one of the simplest yet most powerful AI prompts you’ll ever use — the Brand Voice DNA exercise. This single ChatGPT prompt acts like a $100K brand strategist, help…
Ever feel like you’re sprinting in ten directions and somehow standing still? We dig into why high performers get trapped in endless tactics and how a single, deliberate focus can flip chaos into clean momentum. Through two r...
Ever wondered if your everyday work conversations could become viral content? Lacey Moores just experienced exactly that when she doubled her Instagram followers overnight through a video that garnered over 400,000 likes—and ...
Love her or hate her, Taylor Swift has built one of the most powerful brands on the planet. Ignoring her playbook might be the biggest mistake entrepreneurs and creators can make. In this episode, we break down why Taylor Swi...
Most people follow the map that’s already drawn. But the real breakthroughs — in business, in life, in legacy — happen when you create your own. In this episode of The Secret Sauce Podcast , Chad and Lacey explore what it rea...
Struggling to get useful results from Chat GPT? You're not alone. Most people approach AI tools like a Google search and end up with mediocre output. But there's a simple framework that can transform your results immediately. In this eye-opening episode, Chad and Lacey introduce their new recurring…
What if the very mindset and drive that made you successful in your early career is the same thing holding you back now? In this episode of The Secret Sauce Podcast, Chad and Lacey unpack one of the most emotional — and liber...
Storytelling may be the single most powerful tool you're underutilizing in your business. In an age where every industry faces increasing commoditization—particularly in real estate and lending—your ability to tell compelling stories could be the difference between thriving and merely surviving. "T…
The difference between giving someone three options and confidently recommending one trusted provider is truly night and day. This seemingly small distinction in how we approach referrals dramatically affects how clients perc...
What if you could accomplish 15 hours of work in just 8 hours? According to mortgage industry veteran Todd Scrima, this isn't just possible—it's essential for survival in today's rapidly evolving business landscape. With 30 y...
Making the right hiring decisions transforms your business while avoiding costly mistakes that can derail your growth and work-life balance. We share our hard-won insights from years of team building across market cycles. • W...
Your online reputation isn't just important—it's essential in today's digital-first marketplace. With 93% of consumers reading online reviews before choosing a professional and 88% trusting these reviews as much as personal recommendations, reviews have become the silent sales team working behind t…
We explore how limiting beliefs develop from childhood experiences and why they persist into adulthood despite no longer serving us. Through personal stories, scientific explanations, and practical strategies, we provide a ro...
Facing the harsh reality of today's real estate and mortgage landscape requires honest self-assessment. The statistics are staggering—70% of licensed realtors didn't close a single deal last year, while only 6% truly thrived. On the mortgage side, just 4% of loan officers closed over $20 million, w…
We dive deep into the critical mistakes realtors often make and the lessons learned from them. By sharing insights and personal anecdotes, we aim to provide actionable advice for agents at any stage of their careers. • The si...
Ever feel like your growth journey has left you stranded on an island of solitude? We all know the sting of watching our social circles shift as we evolve, and it doesn't mean we're looking down on anyone—it's just that our p...
This podcast episode offers six actionable steps to effectively achieve any goal. From defining specific goals and writing them down to removing obstacles and maintaining commitment, the discussion empowers listeners with ins...