Jan. 31, 2025
Crush Your Goals: Six Steps to Unshakable Success and Lasting Change

This podcast episode offers six actionable steps to effectively achieve any goal. From defining specific goals and writing them down to removing obstacles and maintaining commitment, the discussion empowers listeners with insights and strategies for personal success.
• Establish exact specific goals
• Document and share goals for accountability
• Create a detailed action plan or formula
• Identify potential obstacles and strategize removal
• Execute the plan and embrace discomfort
• Maintain commitment and don’t give up
00:00 - Six Steps to Crush Any Goal
07:57 - Find Success Through Following and Measuring
17:04 - Overcoming Obstacles to Achieve Goals
24:23 - Maximizing Value in Short Segments
WEBVTT
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it's that time of year where a lot of people have set goals, hopefully set some, some big goals, some new year's resolutions.
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A lot of people, at this point in time, have already failed and given up.
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If you can relate to that, or if you want some step-by-step tactics to help you crush any goal, this is the episode for you.
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Okay, lacey, so we're talking about six steps to crush any goal this week.
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Why don't you get us started with number one?
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Well, sure, so everyone sets goals, right, but what this, what we're going to break down here is that nobody takes the time to really reflect on the habits that they need to change or to create in order to make those goals happen.
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So, yes, everyone loves new year's resolutions or goals or I want to do this or that, but do you ever sit down and actually break down what habits are going to be needed to either be created or change what I'm currently doing to ensure that our goals are made?
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So I think we've brought some awesome six steps to really help people dial that piece in.
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You want to go?
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I love it.
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All right, yeah, let's do it Well.
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So the very first one is figure out what you want and what we mean by that is, what are those exact specific goals?
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And I think that so many people miss this step and it's probably one of the easiest steps to miss.
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But let's just.
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I mean, it's January, right?
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So everyone's doing weight goals or fitness goals, exercise goals.
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So let's say someone's the gyms are packed right now.
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Maybe, maybe not Like.
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What do they say people usually?
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It's by the second Friday or something like that of January.
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People have already given up.
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I don't start till February, just so I can beat that stat.
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Is that one of your steps?
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No, but I like the tactic.
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We should have added that Okay.
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So it's dialing in very specific goals.
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So if you say I want to lose weight, that's not going to work.
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This has to be something like I want to lose 10 pounds by April 10th, okay.
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And the reason it has to be so specific is it has to go along with your brain.
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So your brain, as soon as you decide you want to accomplish something, your brain kind of like, let's think about like AI, you know you tell it to do something and AI just starts like putting out all this stuff.
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Our brain does the exact same thing, and so when we aren't very specific, we're not going to get a very good outcome.
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I want to lose weight.
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It doesn't know what to do with that.
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But if it's, if it knows I need to lose 10 pounds by April 10th, then it starts thinking, okay, how do I do that?
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What are the steps to lose the 10 pounds?
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And if I have to do it by April 10th, what does that look like?
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So the goals have to be very, very specific and dialed in.
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Yeah, I agree, and I think, um, it's, it's super simple, I agree.
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But I think one other thing to add to that, when you're setting these goals, is to tie a y to it.
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Like you want to lose x amount of pounds by a certain date, but what's the y behind it which is going to tie it, to tie your head to your heart?
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Yep, a little bit right.
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so, like you, want to lose that weight because, uh, you have a wedding coming up, or you have this, or you want to look better in a swimsuit, or whatever it is.
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There's that reason behind it that you can constantly remind yourself of, of why am I doing?
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this, that's great, yeah, really good and the only.
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There is a little bit of a line of thinking on that that I don't know which camp I fall in yet, but I've uh, whenever I miss a goal, I do find myself sometimes looking at myself as a failure when I don't hit it by that date.
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Maybe I was too aggressive on the date.
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I'm like I want to lose 15 pounds by April 1.
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And on April 2, I've lost 13 pounds and like, is there a part of me that feels so defeated that I don't continue?
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Right?
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So I don't know, we can talk about this a little bit later, I think too.
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But when setting those goals, give yourself some grace.
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Don't know, we can talk about this a little bit later, I think too.
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But in, in, when setting those goals, give yourself some grace.
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And if you feel like you're that one of those people that possibly would feel like a failure enough that you would quit if you don't hit it by that certain deadline, then just know there is a second line of thinking there that the goal has the goal stays in play until it's met right, not necessarily by a certain date, but until it's.
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Until it's met right, not necessarily by a certain date, but until it's until it's done, sure Right, I don't know, just just a thought.
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Yeah, I think it's a good add-in.
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I think everybody is different.
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Totally.
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You got to figure out what works for you what works for you.
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And what works for you is going to be different than me, but that's a great piece of advice.
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I like it.
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You want to move on to?
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These are pretty simple, the whole concept is six simple steps to crush any goal right.
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So they're going to be simple, but most people fail their goals.
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So they're simple, but they're.
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But they work.
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So number two write it down.
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Don't just write it down one place.
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Write it down, laminate it, print it out, laminate it and put it places that you will see every single day right, just as a constant reminder of what those goals are.
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A lot of people say even write your goals out every morning when you wake up, rewrite the goal three times.
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Just the concept of like constantly writing it is you're just again.
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You're training your brain.
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What is most important?
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What is the statistics that?
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They say that if you the chances of your goal going up I just heard this too and it's a massive amount if you just write it down.
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Do you know that statistic?
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I don't.
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I'm going to mess it up so I'm not going to say it, but it's significantly high that if we write down our goals, just the percentage of them accomplishing go up significantly.
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It's over 50%.
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Yeah, it's insane.
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It's something that is crazy, so this step is one of the most important ones.
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And it is so simple.
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Yep, but people just don't do it, and then they wonder why they didn't meet their goal.
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So print it out, put it places, put it on your bathroom mirror, put it on your work computer, put it, uh, just everywhere Put it anywhere.
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I've laminated them.
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I carry them around every single day, absolutely.
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Put it in your wallet Like anything that you would see daily, that you can almost be like yeah, there's my goal again.
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Like it's almost to the point where you're like when you see it down the road, you're like man, I was really not going to let myself forget this goal Definitely super, super important.
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And when you do print it out, like, make sure that your spouse knows, your coworkers know, like have them make sure they all know that goal, because writing it down and then having other people know what it is so they can help hold you accountable as well, uh, it is a huge one.
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So print out a copy for your spouse.
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That's good, that's good.
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They do need to be on the same page because when activities and habits start changing, they need to understand why.
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Totally, and I think when you said on step one, tying it back to the heart, that makes them want to help you more.
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Yep, Right.
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So instead of just I want to lose 10 pounds, I mean, if I said that to my husband he'd be like you don't need to lose 10 pounds, Even if I want it.
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So if I tell him the why behind it, then he's a lot more willing to.
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You can do it, babe.
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I know now I understand why you're wanting to.
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Yeah, yeah.
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For example, my health goal has gotten off of weight where it probably should be some weight driven goals.
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But it's about I want to be there to walk my daughter down the aisle someday.
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Yeah, so I need to get up and get my butt to the gym.
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Yep.
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And Amy is going to appreciate that goal and why I am maybe leaving in the morning before the house is up and getting out of the house.
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That's going to resonate with her a little bit more.
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She's going to appreciate it if she knows my why behind it as well.
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Yep, I like it.
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That's an awesome point.
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I think we're going to spend a decent amount of time on number three.
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Let's do it Because either that like really in-depth kind of habits- and stuff that you need to implement.
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You want to go ahead with number three.
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Yeah, so it's get the formula, write it down.
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Obviously, we wrote down the goals, but how do we get the formula for these goals?
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And in that we're going to talk about maybe studying it and following people, finding some mentors that will help you in this step.
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For me, I'm going to just kind of give a little perspective on this one.
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When I found Robin and you and I both know Robin really well and she's been a really big mentor in my life in mortgage industry but I found her years and years and years ago and she was somebody that produced more than me, was in the roles that I was in, and so I wanted to follow her.
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I didn't just want to follow her, I wanted to work for her, I wanted to talk to her as much as I could, I want to be around her, I want to consume as much as I can.
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So, yeah, it's such an important piece.
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There always is somebody doing it better than you and where you want to be.
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You don't have to redo everything, you don't have to create all of this stuff.
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You just have to find the right people to follow, and this step helps you get that formula.
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It helps you create your formula onto what this is going to look like.
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What do you want to add to that?
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And I would just say pause that and rewind it and listen to that again, because it's such an important thing to recognize, and just know that it is going to be really difficult for you to come up with the plan, because if you knew the plan, you'd have already done that shit by.
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So there's people out there that have accomplished the goals that you want that you can tap into, and what I have found is that when you do reach out to people to ask them that stuff, they're super honored by it and they're going to take the time to talk to you about it because them having achieved that goal is a milestone for them.
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So when you see people out there that have what you want, have done the stuff that you want to do, lean into it.
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Don't be jealous of it.
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Lean into it.
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Give them a call and say, hey, we don't know each other, but maybe you know each other.
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May be young, but if you don't introduce yourself, tell them how amazed you are by them and that you'd wonder if they would spend a little time teaching you how they did and get the plan, write it down step by step, right, and go to work, right.
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But I think, yeah, study, and if there's tons of books out there of people who have accomplished amazing things, things that you probably want to accomplish, go buy those books.
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There's so many different game plans, but you need to get a game plan.
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You need to detail it step by step.
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Here's the formula right Show the work, figure out everything that you've got to do, come up with a plan that's going to work for you.
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I think that's the most important step, and I think we've got a couple of, like little add-on habits here that could help around this as well, right?
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Yeah, so one I, when I think about, when we write out the plan and we have all the steps and everything in order I find what people usually mess up the most is how long it's going to take and or how far away that goal really is.
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And you know we talk when you and I talked about this it's depth perception, like how far away does it is, this goal?
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And I think we mess that up so much.
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I think we think it's so much farther than what it really is and we don't really think about that.
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And so, if it is so, if our brain thinks it's so much farther, we don't have an urgency or we're not really paying attention to the things going on around us.
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With, you know, our brain and the articular activator we've talked about that so many times that once our brain knows my goal is not that far away these are the steps I need it starts paying attention to the things around in our daily activities that will either help or hinder our goal.
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That's going to help us accomplish it or hinder, you know, us accomplishing it.
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And so I think that adjusting that depth perception and really have an understanding of how far away the goal is is so important.
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Or how close you are to achieving it.
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It's like when you look in your side mirrors and it says things in the mirror may be closer than they appear.
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That just came to mind off the hip.
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But I agree with you a hundred percent.
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And I think you see like memes or pictures of like a gold miner digging and like he's been digging, digging, digging and gives up and it's like if he would have like dug.
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just you know a couple more times with that shovel.
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There was a massive uh, you know, pile of gold on the other side.
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So yeah, keeping that in mind, is that, like you don't know how, how, just how close you are, keep going until you achieve that goal.
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Ed Milet says all the time.
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Well, he even wrote the book the Power of One More.
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And how close that we are.
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One more call, one more sales pitch, one more this or that, and so many people give up.
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And I think that just is so perfect to that perception.
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Yeah, and when you give up, you're just training yourself to.
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That's okay, right.
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So, yeah, keep on going.
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I love that you had some other, I think, tips on this one as well.
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Before we move on, a catalyst, I think like we need something that starting off point.
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We need that big bang something to you.
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You talk about getting the bus rolling.
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That one's my favorite for sure.
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Yes, ok.
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So you know, when we're talking about this formula, you have to have some sort of like, something that's going to get it going.
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Like, what is the big move?
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What is the catalyst?
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What is going to, you know, create this.
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You know, if you want to go to the gym, like some people say, getting to the gym is the biggest step, right, just getting yourself there in the morning, that would be like a catalyst idea.
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And so when you're making these goals, you have to figure out what that is and what is going to get the bus rolling for my favorite vocabulary term with it.
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So what is going to kick it off?
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Yeah.
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So it makes me think, like some examples of that as well might be again, just if you're telling somebody, telling your spouse, telling somebody at work or whatever, like hey, I'm doing this thing Right, and then if you don't do it now, like now it's your word.
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Right, like you've given somebody a word that you're doing that for us with this podcast, right.
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It was setting a date was announcing that we were doing it and setting a date for filming it the first time.
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It was like okay now we can't really look back, we can't go.
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Yeah right, yep, yeah, that was our event.
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Figure out what that big catalyst or big bang is for you.
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That's gonna get that bus rolling, because that momentum, momentum, it becomes huge, yep like a snowball.
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You don't have to wait for it to be perfect, you just got to start it I love, love it All right.
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Um, we also talked about measuring in in this uh, like on on step number three um, part of this formula as well that I think that should be in there is uh, and you actually brought this up and I thought it was huge because I had left it out of when I was kind of figuring out what we wanted to talk about today.
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But it was measuring the progress.
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Yep, right.
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Measuring, tracking, everything Right, absolutely.
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Yeah, and we do that from our sales standpoints.
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You know, you and I, on a daily basis like we track if we're talking about a sales goal here.
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We track how many calls we make, how many face-to-faces, how many break breads, how many, you know, thank you cards.
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Even that, like all the stuff, that we feel is the formula to create what we consider a successful day in sales.
00:14:59.312 --> 00:15:10.869
But if we take that outside of sales, whatever it is, if it's weight, you know, challenge or workout challenge to be making sure that you're tracking it, writing it down, um, because that is part of that formula.
00:15:11.149 --> 00:15:13.115
Yeah, you kind of gamify it that way too right.
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Like you get a streak going and you're tracking that streak.
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It's like man, I've been to the gym five days in a row and you don't want to break that streak.
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But if you don't remember, oh man, it's only been a couple of days or whatever.
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Uh, you're not as tied into it, Right.
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So, yeah, Measuring and celebrating right Like as you're, as you're measuring it, don't lose uh, don't lose your momentum by just not celebrating big wins, like if you, if you go five days in a row or you uh, I was talking, I'm coaching somebody right now and one of his big things was just to having a uh, developing a morning routine and, um, we have a text thread with everybody in our group and so I sent him just like a really simple morning routine and he texts the whole group yesterday morning, his first day, and was like super proud.
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Everybody was celebrating him for doing that and it's obviously then makes him want to do it again the next day.
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So those little steps are huge to celebrate yourself and let other people celebrate your wins as you continue down that journey.
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Right.
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So it's again just bringing other people into it.
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So they can help celebrate you.
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It helps create the habit.
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Yeah, and make it consistent.
00:16:23.263 --> 00:16:24.466
Yeah, let's move on to number four.
00:16:24.466 --> 00:16:34.615
This one is good and this is one I feel like people don't take the time to think about, and this is where we get blindsided, where we get hit by the Mack truck.
00:16:34.615 --> 00:16:36.841
Right, and sometimes it's very simple.
00:16:36.841 --> 00:16:41.423
We keep talking about how we want to make these steps simple, but it's find and remove the obstacles.
00:16:42.788 --> 00:16:42.988
Right.
00:16:42.988 --> 00:16:46.999
So in my mind it's kind of like thinking of all the things that could go wrong.
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What could derail this right?
00:16:48.764 --> 00:16:50.006
Is that kind of where you're going?
00:16:50.736 --> 00:16:53.144
Yeah, it can be definitely that, so go ahead and explain that.
00:16:53.835 --> 00:16:55.739
Yeah for me finding those obstacles.
00:16:55.739 --> 00:16:58.503
As I'm going through it, I'm thinking again.
00:16:58.503 --> 00:17:04.517
We talked about what are the pitfalls and turning the piece of paper sideways before, in the past what's everything that could go wrong?
00:17:04.517 --> 00:17:11.489
In this situation, in this, in this case, as far as like finding and removing obstacles, before we can remove them, we got to know what they could be.
00:17:11.915 --> 00:17:18.729
So, you think about everything that could derail you from this goal and how do I preemptively remove those things?
00:17:18.729 --> 00:17:25.563
So, um, like going, if you're going to the gym and you're going to hit the snooze button, uh, for me, like that's a big thing.
00:17:25.563 --> 00:17:32.431
If I allow myself to hit the snooze button once, then I'm going to hit it again and again, right, so how would I remove that obstacle?
00:17:32.431 --> 00:17:42.411
I wouldn't even have a snooze button, I wouldn't even, like my phone would be across the room that I have to get my feet on the floor to go turn that annoying alarm off.
00:17:42.431 --> 00:17:45.740
So that's one example of finding that obstacle and removing it ahead of time.
00:17:45.740 --> 00:17:51.383
And then you know, if you find them as you go, great, remove them, but try to plan ahead.
00:17:51.383 --> 00:17:52.926
What are all the obstacles that could?
00:17:52.926 --> 00:18:03.376
Another one would be like you don't have enough time in the morning to get to the gym because you woke up maybe a little bit late or whatever, and so you're just going to give yourself an excuse to go back to bed.
00:18:03.376 --> 00:18:11.401
But if you lay out all your clothes the night before, that would be another example of like finding that potential obstacle and just removing it.
00:18:11.521 --> 00:18:18.986
So think about all those things and I got a few like, let's say, let's say you're gonna um, your goal is to quit sugar, right?
00:18:18.986 --> 00:18:23.316
Well, you might want to go through your house before you start this, when you're starting your, your planning.
00:18:23.316 --> 00:18:27.044
Get rid of all the things that call your name in the middle of the night, right?
00:18:27.044 --> 00:18:30.048
So these are simple.
00:18:30.048 --> 00:18:43.924
If you are in sales and the number one distraction is your emails, well, guess what, when you're in green time, you should be somewhere that you can't be around emails they're not going to pop up anywhere or make sure somebody else is covering them.
00:18:43.924 --> 00:18:44.476
Like.
00:18:44.476 --> 00:18:56.707
You really have to stop and think what is the biggest thing, the biggest obstacle that is holding me back from doing the things and doing the habits that I got to hit, that I have to have to hit my goals, yeah, so and get rid of all those things.
00:18:57.776 --> 00:18:59.922
Pretty simple, but I but I think that that pretty much.
00:18:59.922 --> 00:19:01.705
Yeah, I think that sums it up.
00:19:01.705 --> 00:19:07.846
Yeah, number five is the most boring, I would say, but it's just doing the freaking work.
00:19:07.846 --> 00:19:16.741
Yep, right, you've got the plan, you've removed the obstacles, you've figured out who's done it before you, you've written out the goals, all of those things, but now it's time to do the freaking work.
00:19:17.276 --> 00:19:39.616
And this is the hardest, it's the most boring, it's the stuff that I think the biggest thing that's going to throw you off is just your willingness to be uncomfortable yeah Right, like committing to the uncomfort that it's going to take to get that to reach that goal, being more committed to the result than you are, uh, with the comfort of staying the same.
00:19:39.737 --> 00:19:43.476
Yeah, you know you talk a lot about sometimes to like get in your way and your mindset.
00:19:43.476 --> 00:19:48.607
Um Todd, our owner is having a couple of us do this exercise.
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